Norway, Kragerø Vestmar Blad


J. A. Riise, Tommy Steine, Estatia & Co with fous on www.nrc.no in the article; http://www.kragero-blad.no/article/20090613/NYHETER01/524314596

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VIF TV


www.nrc.no
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www.vif-fotball.no

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www.dagsavisen.no

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www.pd.no


www.nrc.no
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Thanks J A Riise, Estatia, Kragerø and Tommy Steine



















J A Riise Football Scholl & Partners
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Press conferense on Valle with Vålerenga Football


Thanks to www.vif-football.no who helped with the hot coffee, the invitation. and the great video stuff you made on VIF TV. Love .. TV Norge who had the right angel on the symbol and the refugees and not the strange bold man.

PS! I could need an English co writer……
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Tromsø IL/ Norway (Gutan)

Their web site; http://www.til.no/

The city of the polar explorers and my hero with this shirt is not Nansen, but Trond Steinar Albertsen (marketing director) who belives in the vision of "The Shirt - forget me not 2010.

If you want to have fun in Norway; Visit Tromsø! (bring skies and a football)
The signing is from the summer of 2008 when i tested the vision and the dream.
Facts about this topp division team on http://en.wikipedia.org/wiki/Troms%C3%B8_IL

John Arne Riise/Liverpool FC/England - 24 hours before Roma

Also from my test periode. John Arne heard about the vision and trip for "The shirt - forget me not" and signed the Liverpool FC in Kragero/Norway 24 hours before he took the flight- and signed for Roma.
This indivudual signing is from last summer, the summer of 2008.

Riise have his own football School in Kragero/Norway, I'm one of his instructors on the field with ca 90 super kids. It's in Norwegian; http://www.jarf.no/

Riga United FC/Latvia, and "Riga out there"

Riga United FC is a good example from my testing of the vision. Fantastic hospitality and friendship. Their sponsor http://www.rigaoutthere.com/ gave us a night to remember and the "The Riga House Hostel" sponsored the beer and the BBQ.

Thanks mates! Proud to know you!
The Pride!

PS! We need more facts about the club, players, fans and destination. Please use "comments" or mail us on marianne.grinaker@gmail.com

FC Iron Maiden


The band members and friends who played for FC Iron Maiden, Oslo, Norway 2008

(Soon back with the info about where I got it - who my hero (door opener) is in this case, and the facts box about this great team )
Please send info, facts and stories about this team, players and fans. (with other words; I need a blogging partner or two....)

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Liverpool FC/England




(Soon back with the info about where I got it - who my hero (door opener) is in this case, and the facts box about this great team ) Please send info, facts and stories about this team, players and fans. (with other words; I need a blogging partner or two....)


Got it from L'pool after the summer match Vålerenga - Liverpool.


From my test period, Summer of 2008.


Facts from the match:http://www.nrksport.no/fotball/1.6165417


Need more facts from this club, players, fans and destination. Please mail or ues "comments"



Lillestrom SK, Norway


Told marketing guru Robert Lauritsen about the symbol. He did it! told the team, they signed,- and also got "Fjøra" Fjørtoft to sign before he left the club. This is from the test periode - summer of 2008.

You'll find the club on http://www.lsk.no/

Jan Åge Fjørtoft; http://en.wikipedia.org/wiki/Jan_%C3%85ge_Fj%C3%B8rtoft

Hey Palanga! you found me!


Go to english doc if you got a flyer in Palanga.

Mail us or go to "comments" in this blogg.

Please! be a part of the "The Shirt - Forget me not"

English doc; http://theshirt2010.blogspot.com/2009/06/shirt-forget-me-not-200910-english.html

More info about my partner, go; www.nrc.no

Molde FK/Norway

Molde FK, Norway
(Soon back with the info about where I got it - who my hero (door opener) is in this case, and the facts box about this great team ) Please send info, facts and stories about this team, players and fans. (with other words; I need a blogging partner or two....)
A quiz before you go; Molde and Man Utd - whats the connection?
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Thierry Henry/Barcelona/Spain (ind. sign)

Thierry Henry on the Barcelona club shirt.
(Soon back with the info about where I got it - who my hero (door opener) is in this case, and the facts box about this great team ) Please send info, facts and stories about this team, players and fans. (with other words; I need a blogging partner or two....)
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Steve Harris / Iron Maiden / West Ham


Yes! it is Steve Harris who signed this retro West Ham shirt.

(Soon back with the info about where I got it - who my hero (door opener) is in this case, and the facts box about this great team )
Please send info, facts and stories about this team, players and fans. (with other words; I need a blogging partner or two....)

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RBK/Norway- two heroes; father and son


Steffen and Odd Iversen. RBK. Norway.

(Soon back with the info about where I got it - who my hero (door opener) is in this case, and the facts box about this great team )
Please send info, facts and stories about this team, players and fans. (with other words; I need a blogging partner or two....)

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Team shirt; Dagfinn Enerly Football School 2008

(Soon back with the info about where I got it - who my hero (door opener) is in this case, and the facts box about this great team ) Please send info, facts and stories about this team, players and fans. (with other words; I need a blogging partner or two....)
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Palanga / Lithuania - beach soccer flyer

We want you and your football team in World Cup, South Africa-2010
The Shirt - Forget me not 2009/10




We want you, your signature, on your fotball shirt, and to be a part of a journey.

We want you on the biggest symbol in the world from the football family exposed during the world cup in South Africa

We want you on "The Shirt" - the symbol from football family not forgetting the small ones

You and your team-shirt will be a part of "The Shirt and the symbol" in WC South Africa. Your shirt will be exposed in front of the biggest crowd of media, cameras, and TV stations in 2010. A shirt and a symbol that is sewn together by the signed club jerseys.

The trip:
A man shall cycle and hitchhike alone from Oslo/Norway to Cape Town/South Africa to collect signed club shirts and create content every day. He is sweating through Lithuania in June 2009.
We are creating the world's largest football shirt (
http://www.theshirt.no/ opens 20. June 2009 ), a shirt and a symbol that is sewn together by the signed club jerseys.

The journey, content, interactivity, and followers.
The journey start 20. June 2009. He cycles alone through the whole of Europe, as well as bicycles and hitchhiking through Africa. The journey starts from the Nobel Peace Centre / Oslo / Norway and ends on Robben Island / Cape Town / South Africa. He is doing this to show the friendship in football and to get focus on the refuges.
The slogan; "Forget me not" is from the 20 million refugees in the world today (read;
http://www.nrc.no/)

Sign your team shirt and be a part of the "The Shirt - Forget me not campaign"
Contact points; bjorn.heidenstrom@gmail.com, www.twitter.com/heidenstrom

Join in! - be a part of the symbol

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Yepp! Could need some help with design.
This is my best shot on visualization on the big shirt.
Please mail us or use "comment" if you want to design something.

The Shirt (NORWEGIAN)

The Shirt - Forget me not - 2009/10 Prosjektbeskrivelse, visjon, og reisens innhold.


Visjon
Vi skaper verdens største symbol fra fotballfamilien.

Vi syr signerte drakter sammen og skaper verdens største drakt. Den skal symbolisere fotballfamilien som henger sammen og ikke glemmer de små. De små er de 20 millioner som er flyktninger.

Vi ønsker drakta fra laget ditt. Vi ønsker at spillerne signerer med sprittusj på drakta og blir en del av verdens største fotballdrakt. Vi ønsker at dere blir synlige på "The Shirt" og kampanjen "forget me not". Dere kan sende den til "The Shirt" Att: Bjørn Heidenstrøm, Haugenbakken 12 B, 3475, Sætre.

Symbolet
Vi skaper verdens største drakt ("The Shirt"), en drakt og ett symbol som er sydd sammen av signerte klubbdrakter. The Shirt symboliserer fotballfamilien som henger sammen og ikke glemmer de små

Det er toppklubber, breddeklubber og fans som signerer sin drakter og levere inn til The Shirt. Prosjektet er testet og ved avreise har vi 187 signaturer fra diverse proff-, topp-, og breddeklubber. Kjendiser fra musikkens- og filmens verden har også bidratt som signerte fans på sine favorittdrakter. The Shirt skal vaie i vinden i Sør Afrika under VM i fotball 2010.

Reisen, innholdet, interaktivitet, og følgere.
20. Juni 2009 sykler en mann alene ut fra Oslo. Han sykler gjennom hele Europa, samt sykler og haiker gjennom Afrika. Reisen starter fra Nobel Peace Center/Oslo/Norge og ender på Robben Island/Cape Town/Sør Afrika. Han skal lage innhold fra alle land, steder, og personer. Innholdsproduksjon spenner fra historikk, kultur, tradisjon til person og kuriosa. Fra 20. Juni 2009 vil http://www.nettavisen.no/ (300.000 unike brukere hver dag) eksponere reisen på sin førsteside hver dag. Pr. 28 April 2009 er det i tillegg fire stk. andre medieaktører som ønsker å følge, samt linke til reisen.


Prosjektleder og syklist.
Mannen heter Bjørn Heidenstrøm og har har jobbet med fotballen som knutepunkt for; markedsføring, media, verdier, Soccer Against Crime, og Vålerenga Mot Rasisme. Han skal ha en innholdsproduksjon hver dag i ca. 10 mnd. Han bruker; hånholdt kamera, foto, mobiltelefon, en laptopp, og diktafon. Bilder og tekst publiseres direkte med mobil som modem til PC. Video blir publisert der det finnes trådløst- og/eller fast internett.

Kanaler pr. 28 april 2009 er ; http://www.nettavisen.no/, http://www.nrc.no/ http://www.youtube.com/, http://www.facebook.com/, http://www.twitter.com/, http://www.vif-fotball.no/. Fotballfamilien vil være en døråpner til sted, kultur og tradisjon og det vil bli minst innhold fra spillet fotball og mest fra det som finnes av interesse på hver destinasjon.

Innhold (grunnstamme): · GPS og hvor er han nå- hvor ender han i dag? · Korte meldinger tekst/bilde; hvordan er det nå - hva ser man - hva oppleves · Lengre reportasjer tekst/bilde på historie, på stedet, kultur, severdigheter, "wats hot/not"
· Lenger reportasjer video/lyd (VJ form) . Belyse det vennskap og de flotte prosjektene fotballfamilien har for anti rasisme, inkludering, skapelse av mestring/samhold og hjelpen i land med problemer Innhold (forgreninger) av interaktivitet mot lesere: · Spørre mannen

· Utfordre mannen

· Tipse mannen
· Hjelpe mannen

Ett sett av quiz for hvert lad er under bearbeidelse

Prosjektet: Prosjektet er i regi av av en liten gruppe ildsjeler med forgreninger i norsk- og internasjonal fotball. Vi har støtte hos forskjellige klubber og fotballens organisasjoner.
Reise og land:Her kommer en liste på de landene han skal igjennom. Det vil bli ferje- og båtturer. Det blir sykkel i Europa og mest haiking i Afrika. En detaljert liste over plan på dato og sted kan sendes på forespørsel.

Norge (20. juni)Sverige Finland RusslandEstland Latvia Litauen Kaleningrad Polen Danmark England Wales Skottland Nord-Irland Irland Tyskland Nederland Belgia Luxembourg Frankrike Spania Portugal Monaco Italia Vatikanet Bosnia-Hercegovina Sveits
Kroatia Ungarn Østerrike Tsjekkia Slovakia Ukraina Romania Bulgaria Hellas Tyrkia Syria Libanon Israel Egypt SudanEtiopia Uganda Kenya Rwanda Burundi TanzaniaMalawi Mosambik ZimbabweSør-Afrika (våren 2010)


FAQ:

Hvem:Bjørn Heidenstrøm, 41 år, 2 barn, samboer.Bjørn startet fotballivet i breddelaget Herøya IF, Porsgrunn. Spilte senere på kretslaget og videre på gutte- og jr landslagslaget. Bjørn har jobbet som markedssjef i 3 klubber; Bærum Spk, Drøbak IF og Vålerenga Fotball, samt at han har jobbet som mediasjef i VIF. I 1995 var han med å stifte NISO (Norske idrettsutøveres sentralorganisasjon) og har vært med på utvikling av prosjekter i Vålerenga Mot Rasisme. Han ledet prosjektet "Enga går til start", en gåtur på 32 mil i 7 dager, for å reise bevissthet og penger til SAC - et Sør Afrikansk prosjekt stiftet av Rune Bratseth og Kjetil Siem, som ble driftet av Røde Kors. Bjørn er en aktiv, engasjert og kreativ kar med tanker om at fotballen er mer en 22 spillere som løper etter en ball.... Hvorfor (lage verdens største drakt?)Fordi bruken av symboler i fotballen er stor, viktig og utbredt. Fordi fargene og emblemet på en drakt er samlende og fordi verdens største drakt sydd sammen av signerte drakter, vil kunne bli internasjonalt kjent og anerkjent som ett samlende symbol. "Fotballen henger sammen og glemmer ikke de små" (les; kampanjen; Forgetmenot, http://www.nrc.no/) Hvorfor (sykle og haike alene gjennom 51 land?)Fordi man må lage innhold og engasjement for å eksponere de viktigste sakene. Langs veien får man tid til å hente drakter, publisere innhold, og ikke minst vise viljen bak prosjektet. Denne turen er laget for at folk skal kunne følge mannen og til å hjelpe mannen på sykkelen. En liter vann når han er tørst, en plass til telt når han skal sover, og en signert drakt til foballfamilien som henger sammen. Gevinsten til de som følger reisen, skal bli følelsen av deltakelse og eierskap. Gevinsten for de som titter er tips, hint, fakta, og historier fra land, kulturer, tradisjoner, og personer. Det reisen skal bevise at det holder med en sykkel og ett kamara for å vise folk hvor herlig fotballverden kan være. Det er vel også kjent at kontrollert galskap kan være godt innhold. Hvem (NRC)NRC ble valgt av Bjørn fordi NRC viser seg frem som ærlig og engasjert, samt at NRC er den siste skanse for de som har mistet alt. NRC viser ett samarbeidsklima med alle samfunnsaktører som ønsker en bedring , og NRC oppleves som moderne i sin framferd. NRC applauderer også at Bjørn skal vise alle aktører som søker bedring og løsninger (Unicef, Røde Kors, SAC, MOT, osv) Hva har en sykkel, fotball, og drakter til felles med flyktninger?Barn som er flyktninger har et vanskelig utgangspunkt, og øyner kanskje ikke håp for framtiden. Ofte opplever de at fotball som en felles arena for vennskap, lek og drømmer. Ett faktum; - De helter som skapes i Afrika i dag er ofte fotballspillere. Innhold:Følgerne av reisen vil kunne se at fotballen er en døråpner mot vennskap, fellesskap og store opplevelser. Fotballen og dens omgivelser er verdens største samlingspunktet. Vi skal skape en kanal, vi skal skape følgere av denne kanalen, vi skal skape begeistring. Vi har erkjent at man må underholde og skape interesse for å holde på titteren helt ut til de øyeblikk som blir vist av de som ikke må glemmes. Prosjektet bruker; hånholdt kamera, foto, mobiltelefon, en laptopp, og diktafon.Kanaler fra dag en er; http://www.nettavisen.no/, http://www.nrc.no/ http://www.youtube.com/, http://www.facebook.com/, http://www.twitter.com/, http://www.vif-fotball.no/ , og vi tror det blir fler Pr.: 24. april 2009 er Bjørn lovet en varm lunsj på Mysen (dag 1), en plass til teltet ved Åmal i Sverige (dag 2) og en middag og en seng av en kompis i Johannesburg (ca dag 250) Pr.: 24. april 2009 kommer det mailer og meldinger om folk i fotballfamilien som vil hjelpe til med en liten gest i prosjektet. "Forget them not" er parolen, "Forgetmenot" er symbolet, og symbolet er fra dem som sier og desverre ofte roper; "Forget me not!"
Forgetmenot - The Shirt 2009/10Bjørn HeidenstrømProsjektleder og reisende syklist

Mail; bjorn.heidenstrom@gmail.com
Mobil; +47 90698118Twitter; www.twitter.com/heidenstrom


"Bjørns master of crew"
Marianne Grinaker
Dugnadsarbeider som treffes på marianne.grinaker@gmail.com


Verdi partner NRC (http://www.nrc.no/)
Erik Giercksky (erikg@nrc.no)
Marius Lystad (marius.lystad@nrc.no)

Mediapartner http://www.nettavisen.no/
Gunnar Stavrum (adm dir)
Pål Nisja (nett guru)

The Shirt - Forget me not 2009/10 (ENGLISH)

The Shirt - Forget me not 2009/10


Project, vision, and the content

We want you to be a part of the journey.
We want you on the biggest symbol in the world from the footbal family.
We want you on "The Shirt"

Sign your team shirt and send it to "The Shirt- Heidenstrom, Haugenbakken 12 b, 3475 Saetre, Norway (or give it to the cyclist when he is in your country....)

Vision
We are creating the world's greatest symbol from the football family.

Methods
A man shall cycle and hitchhike alone from Oslo/Norway to Cape Town/South Africa to collect signed club shirts and create content every day.

The symbol
We are creating the world's largest football shirt ( http://www.theshirt.no/ opens 20. June 2009 ), a shirt and a symbol that is sewn together by the club signed jerseys. The Shirt symbolise the "football family standing together and not forgetting the small ones"

It's top clubs, lower clubs and fans who signs their own shirts and becomes a part of the the big shirt. The project is tested in the summer 2008 and we have 187 signatures from professional, top, and small clubs. Celebrities from the music- and movie world has also contributed as fans signed on their favourite club shirts. ""The Shirt will be exposed in South Africa during the World Cup 2010.

Take your team shirt.
A old one or a new one.
Sign it.
Let your team mates sign it.
Send it to "The Shirt / Heidenstrom, Haugenbakken 12 B, 3475, Saetre, NORWAY.

Then; spread the word!


The journey, content, interactivity, and followers.
The journey start 20. June 2009. He cycles alone through the whole of Europe, as well as bicycles and hitchhiking through Africa. The journey starts from the Nobel Peace Centre / Oslo / Norway and ends on Robben Island / Cape Town / South Africa. He will make content from all countries, places, and people. Content ranges from the history, culture, tradition to the person and events. From 20. June 2009 - www.nettavisen.no (300,000 unique users each day) expose the journey on their front page each day. Today; 18.05.2009, we have in addition four other media players that want to follow the journey.

Project manager and cyclist. Name, Bjorn Heidenstrom (Norwegian; Bjørn Heidenstrøm) has worked with football as a hub for; marketing, media, values, Soccer Against Crime, and Valerenga against racism. He will make content each day on the 10 month journey. He uses; handheld camera, photo, mobile phone, a laptop, and dictation. Photos and text published directly with mobile telephone as modem to PC. Video will be published where there is wireless/cable Internet.

Channels pr. 28 April 2009:
http://www.nettavisen.no/, http://www.nrc.no/, www.youtube.com , www.facebook.com , www.twitter.com , http://www.vif-fotball.no/

Content (main):
GPS; where is he now - where does he end today? (it is GPS tracking to google map every day) Short text messages / picture; where is he now, what he can see, whats the next step Longer report; text / image, history, the place, culture, sights, "Wat's hot / not" Further report video / audio (VJ form) Content from the friendship and the great projects for the football family have about; anti-racism, inclusion, creation of problem-solving / cohesion and support in countries with problems

We have the support of the various clubs and soccer organisations. Norwegian Refugee Council is the partner.

Travel and country:
Here is a list of the countries he will go through. There will be ferry- and boat trips. The bike is used in Europe and mostly hiking in Africa. A detailed list of the plan on the date and location can be sent on request.

Norway (20 June 2009, the "world refugee day" ) Sweden Finland Russia Estonia Latvia Lithuania Kaleningrad Poland Denmark England Wales Scotland Northern Ireland Ireland Germany Netherlands Belgium Luxembourg France Spain Portugal Monaco Italy Vatican City Bosnia and Herzegovina Switzerland Croatia Hungary Austria Czech Republic Slovakia Ukraine Roumania Bulgaria Greece Turkey Syria Lebanon Israel Egypt Sudan Ethiopia Uganda Kenya Rwanda Burundi Tanzania Malawi Mozambique Zimbabwe South Africa (Spring 2010)

FAQ:

Who:
Bjorn Heidenstrom, 41 years, 2 children, Marianne is the Girlfriend. Bjorn started with his football in Herøya IF, Porsgrunn. Played later on the Jr - National team. Bjorn has worked as marketing manager for 3 clubs; Spk Barum, Drobak IF, and Vålerenga Fotball, and has worked as media manager in http://www.vif-fotball.no/. He was one of the founders of the Norwegian athletes central organisation and has been involved in the development of projects in the project; Vålerenga against racism. He led the project "Enga go to start," a walk on 32 mil in 7 days, to travel awareness and money to SAC - a South African project founded by Rune Bratseth and Kjetil Siem, who were managed by the Red Cross. Bjørn is an active, engaged and creative guy with the idea that football is more than 22 players running after a ball ....

Why? (creating the world's largest shirt and symbol)
Because the use of symbols in football is important and widespread. Because the colours and the emblem of a shirt is unifying, and because the world's largest shirt sewn together of signed jerseys, could be internationally known and recognised as a unifying symbol. "together - the football family - we don't forget the small" (read; campaign; Forgetmenot, press conference, www.nrc.no)

Why? (cycle and hitchhike alone through 51 countries)
Because you have to create content and commitment to expose the key issues. Along the way you get time to publish content, and not at least show the will behind the project. This trip is for people who wants to follow the man and to help the man on the bike. A pint of water when he is thirsty, one place to the tent when he should sleep, and a signed shirt to the big shirt. The benefit to those who follow the journey, will be the feeling of participation and ownership. The reward for those who follows is; tips, hints, facts, and stories from countries, cultures, traditions, and people. The trip will prove that that you just need a a bike and a camera to show people how wonderful the football world can be. It is also well known that controlled madness could be content.

Who (NRC)
NRC was chosen by Bjørn because the NRC show themselves as honest and committed, and that the NRC is the last in line for those who have lost everything. NRC displays a climate of cooperation with all organisation that want an improvement, and the NRC is perceived as modern in their behaviour. NRC also applaud all the players who seek improvement, and solutions (Unicef, Red Cross, SAC, MOT, etc) What does a bike, football, and club shirts have in common with refugees? Children who are refugees have a difficult starting point, have small hope for the future. Often they feel that football as a common arena for friendship, fun and dreams. One fact; - The heroes created in Africa today is often football players. Content: Followers of this journey will be able to see that football is a door-opener to friendship, camaraderie and great experiences. Football and its surroundings is the world's largest collection point. We will create a channel, we will create followers of this channel. We have recognised that one must entertain and create interest to get and keep followers to the moment fore those who must not be forgotten.

The project uses; handheld camera, photo, mobile phone, a laptops, and dictation. Channels from day one is; www.nettavisen.no, www.nrc.no www.youtube.com, www.facebook.com, www.twitter.com, www.vif-fotball.no

As of: 24. April 2009 is Bjørn promised a hot lunch at Mysen (day 1), a space of the tent by Amal in Sweden (day 2), a dinner of friends of Mike Speight (Sheffield), and a dinner and a bed in Johannesburg (after about 250 days). As of: 24. April 2009, a cal from Ronny Johnsen (ex Man Utd) who wants to be a city guide in Manchester, a call from Lars Bohinen (ex Nottingham Forest) who want to be a city giude in Nottingham, a call from David Brocken (ex Andelcht FC/Belgium) who wants to open doors in Belgium, a call from Mike Speight (ex Sheffield United) who reports that SU is ready with a signed shirt and a hot lunch.....

"the Shirt is the symbol, "Forget them not" is the parole, "Forgetmenot" is the brand from them who says, and unfortunately often have to shout: "Forget me not!"

Forgetmenot - The Shirt 2009/10
Bjorn Heidenstrom
Project Manager and the traveling cyclist
Mail; bjorn.heidenstrom@gmail.com
Mobile; +47 90698118
Twitter; www.twitter.com / heidenstrom "

Bjørns master of crew"
Marianne Grinaker
Dugnad Worker who is at marianne.grinaker@gmail.com

Value partner NRC (http://www.nrc.no/)
Erik Giercksky (erikg@nrc.no)
Marius Lystad (marius.lystad@nrc.no)

Media Partner http://www.nettavisen.no/
Gunnar Stavrum (CEO)
Pål Nisja (web guru)